Pepsi Protest Ad Leads to Social Media Outrage

Pepsi released an advertisement on Wednesday featuring reality personality and top model Kendall Jenner in effort to “project a message of unity peace, and understanding.” Yet in response, social media outrage made it clear that the only thing Pepsi managed to project was an ignorance to the realities of protesting, its purpose, and the obvious… Continue reading Pepsi Protest Ad Leads to Social Media Outrage

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3 P’s for Proactive PR: Triumphing Over Trump Tweets

President-Elect Donald Trump’s infamous tweets have caused PR teams to dust off their crisis communication plans and ask the dreaded question – “What if we’re next?”